Top 10 Tech Trends to Watch Out for in 2024


By squashlabs, Last Updated: December 17, 2023

Top 10 Tech Trends to Watch Out for in 2024

Every year, technology has become more and more prevalent due to the fresh developments and enhancements generated by businesses. Because of this, people’s values in the tech sector evolve throughout time. To keep you informed on the ins and outs of the tech industry, this blog will expose you to some developments in technology that you should look out for in 2024!

Generative AI

Artificial intelligence is the intelligence of machines or software, as opposed to the intelligence of humans or animals. For over ten years, artificial intelligence and machine learning have gained significant traction and are now deeply ingrained in numerous big corporations’ goods and services. These days, AI is already quite popular due to the proliferation of new technologies that can create texts, images, and/or videos. Furthermore, almost any business may now develop and intelligently automate internal processes and the consumer experience thanks to generative AI.

AI can be a helpful tool in any industry. It can swiftly generate material, detect flaws that the human eye might overlook, streamline procedures, and boost productivity. When used properly, AI will function as a personal assistant who knows your role and gets you exactly what you need—rather than taking the place of your work. Businesses should use AI to cut down on routine, mundane chores so that staff members have more time to think creatively, create, and work together. Businesses wishing to use AI will need to make investments in workshops, training programs, and reskilling and upskilling opportunities to ensure that no confidential information is compromised.

People will become aware of generative AI’s potential when it becomes more prevalent in the daily applications we use, such as search engines, office programs, design packages, and communications tools. Giving AIs our routine mundane brainwork, such as information gathering, scheduling, compliance management, concept organization, and project structuring, will free up more time for us to use our genuinely human abilities.

Sustainable Technology

The term “sustainable technology” describes the fusion of two complementary concepts. To elaborate, the first is technology designed to address, mitigate, or enhance environmental issues, such as carbonisation. Technology made with environmentally friendly or sustainable materials or methods is the second. These technologies aim to produce a sustainable product while significantly lowering ecological and environmental dangers. Sustainable technology is socially and economically responsible in addition to being clean and environmentally benign. It takes into account the social impact on communities and workers along the supply chain and incorporates technology that lowers waste and our carbon footprint.

Sustainability is becoming a top priority in all industries’ strategies for the upcoming year as a result of increased worldwide awareness of climate change. Tech companies are creating technology that lowers emissions and putting net zero efforts into action. More ecologically friendly ways of doing things we currently do, including electric automobiles, bicycles, and public transportation, which will continue to gain market share in 2024, are examples of sustainable technology. It also covers green and renewable energy technology, as well as innovative approaches to environmental issues like carbon capture and storage. As long as products are designed with durability, recyclability, and reuse in mind, the circular economy will gain significant traction.

Technology businesses that are considered sustainable may manufacture electric cars, create cutting-edge equipment that uses less energy to run, or create instruments that facilitate the monitoring and disclosure of environmental, social, and governance metrics (ESG). Companies must be cautious of “greenwashing,” or feigning sustainability in order to market their products, as customers seek transparency into corporate sustainability initiatives. It is reasonable to anticipate an increasing number of technology companies incorporating sustainability practices into their development workflows. The tech industry will continue to embrace concepts like sustainable applications, which are software solutions intended to make life easier for us in the environment, and green cloud computing, where infrastructure and services prioritize lowering energy usage and carbon emissions.

The need to create ethical and sustainable methods for sourcing and extracting materials required for manufacturing devices, the infrastructure demands created by changing consumer habits, such as the adoption of electric vehicles, and potential disparities between different geographic or socioeconomic groups in their ability to access green alternatives are some of the challenges that developers and users of sustainable technology will need to overcome by 2024.

Virtual Reality (VR) and Augmented Reality (AR)

Augmented reality (AR) augments your surroundings by adding digital elements to a live view, often by using the camera on a smartphone. Virtual reality (VR) is a fully immersive technology that substitutes a simulated environment for the actual world. To put it differently, virtual reality and augmented reality offer distinct user experiences, with VR drawing the user into the scene and AR augmenting it.

Businesses may help customers have a genuine and unforgettable experience by utilizing VR and AR. Fortunately, this is not too demanding for the IT sector; VR specialists only need to possess a futuristic mindset and a basic understanding of programming to assist other businesses in adopting VR assets. VR and AR will be widely used in business by 2024. It can be used, for instance, in the medical field to enhance educational initiatives, educate surgical techniques, and develop lead-generating immersive marketing campaigns. Installing and using VR and AR doesn’t require specific training for staff members.

A man works on his laptop that displays graphs.

Remote and Distributed Work

A remote job is one that a worker can perform away from the regular office setting. Most jobs and projects in a remote position may typically be finished by using a computer. They can also use chat messaging apps, phone conversations, or video calls to interact with team members and supervisors. The pandemic made remote work a popular choice, but in the modern workplace, providing flexible schedules, respecting workers’ time, and utilizing the potential of a global workforce are increasingly important. Employers are also making sure they can continue to draw talent from all over the world and collaborate with teams that are spread geographically. These factors will cause the number of job listings with “hybrid” or “remote” locations to stay significantly higher than pre-Covid levels until 2024.

Cyber Security

Because modern technology is becoming a more integral aspect of daily life, cyber security needs to be a high priority for computer organizations. As a result, numerous firms and companies have fallen prey to cyberattacks. Cyber resilience, which goes hand in hand with cyber security, is making sure that, in the event that defences are penetrated, there are procedures in place to restore control and retrieve data. Cybersecurity is the defence of your systems. All sectors are creating or enhancing their cyber security policies in light of cloud computing and hybrid working protocols.

Tech businesses are striving to provide advanced solutions as cyber attacks become more sophisticated. Putting in place cutting-edge data security and protection measures will become even more important by 2024. Technology solutions that strengthen defences and give us a fighting chance are critical to the survival of any organization in the face of this ever expanding threat.

Cyber Resilience

Cyber resilience, however, includes actions that can be done to recover and maintain continuity in the event that defences are compromised or due to uncontrollable situations. This makes it different from cyber security. This could entail putting in place remote working policies to make sure companies can continue operating even in the event that employees are unable to reach central locations. This is an example of a technological advancement that isn’t usually associated with cyber security. Any cyber resilience strategy must include automation of cyber defence using AI and machine learning, integrated frameworks that combine security measures with continuity protocols, and understanding of societal factors from social engineering attacks to PR firefighting. As cyber threats get more complex, there is a growing rivalry to develop innovative solutions that make use of cutting-edge technologies like artificial intelligence. This guarantees that throughout 2024, cyber resilience will continue to gain prominence in both commercial and consumer technology.


Any goal-oriented activity that uses, produces, or requires computing machinery is referred to as computing. Computing involves the investigation and testing of algorithmic procedures as well as the creation of hardware and software. Information sharing is a fundamental feature of our digital age, and cloud computing makes it easy and safe to do so. More storage across more platforms and devices is made possible by cloud computing, enabling users to readily access the data they need. Edge computing allows for faster and more effective data processing times, which lowers latency and bandwidth requirements. In order to speed up data retrieval, edge computing stores data close to the computing location.

Businesses worldwide are exploring quantum computing as a means to accelerate the processing of complex computer workloads. In the upcoming year, we should anticipate seeing more visible manifestations of the intricate principles behind quantum computing. In order to expedite daily chores, manufacturing, and decision-making, businesses will also adopt new hardware and software tools and convert a greater amount of data into digital format by 2024.

Quantum Computing

Utilizing the principles of quantum physics, quantum computing is a quickly developing technology that can address issues that are too complicated for traditional computers. A computer that makes use of quantum mechanical phenomena is called a quantum computer.

Through the use of exotic features of quantum physics like quantum entanglement and superposition, quantum computers are able to perform enormous quantities of tasks at once. This allows them to function with quantum bits (qubits), which are different from standard computer bits in that they can exist in more than one state at once. Banks and other financial services companies are among the early adopters of quantum technology, hoping to improve the capabilities of AI systems created recently for high-frequency trading, fraud detection, and risk management. The application of this technology in a variety of compute-intensive fields, such as drug discovery, genome sequencing, cryptography, meteorology, material science, and even the search for extraterrestrial life, will start to pay off in the upcoming year.

Internet of Things (IoT)

Devices that connect and share data with other devices and systems over the Internet or other communications networks are referred to as being part of the Internet of things. The Internet of things encompasses electronics, communication and computer science engineering. In addition, devices with internet connections are included in the term “Internet of Things.” Customers may maximize convenience and comfort by controlling home appliances like coffee makers and humidifiers from the comfort of their offices or couches. Sensors, which may monitor temperature, motion, or essentially any change in the environment, and actuators, which receive signals from sensors and move in reaction to those changes, are embedded in physical objects.

Adoption of IoT devices benefits IT firms as well because these devices gather and transfer user data to offer insights into customer behaviour. Anticipate increased interconnectivity and connectivity among gadgets in 2024, ranging from kitchen appliances and bedroom lights to smartphones, as tech firms strive to lower the cost of items for a larger segment of the market.

Phygital Convergence

The boundaries between the actual world and the digital realms in which we are increasingly immersing ourselves are being dismantled by technologies such as augmented reality (AR), virtual reality (VR), and the immersive internet. Consequently, humans might be thought of as digital avatars living in virtual settings. This is true for both work and play—where we use tools like Zoom, Teams, and Slack to interact remotely—and play—where esports and online gaming are more popular than ever. We organize and filter moments from our “real” lives using social media apps like Instagram and TikTok to create virtual spaces where we share them. These digital characters we construct become our online personas.

The idea is beginning to take shape in the form of the “digital twin,” which is a virtual copy of an actual system, process, or object. This could be as straightforward as a single part or as intricate as a whole city or ecosystem. Due to the developments in genomics, we can now deconstruct the basic building blocks of life into digital code that can be altered and recreated in the actual world to create novel medications and end diseases. We will continue to observe less and less difference between the virtual and actual worlds in 2024. This indicates that although the digital is getting more realistic, the actual world is also getting more adaptable and flexible.

To summarize, here are some of the top 10 trends to keep an eye out for in 2024. Technology is constantly evolving, so it is important to stay up to date with what’s new in the tech industry.



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